Vimo Plus is an extended category line of Vimo Media, and covers our merchandise collection. This video was produced before launching our first base collection. The video and branding around this collection resulted in 250 entries at our open pop-up store, and around 400 products sold out since the launch. The collection contained of hoodies, longsleeves and t-shirts in four colour ways.
Directed by: Yasmin Hero & David Vu
Design & Styling by: Yasmin Hero
Cinematography: David Vu
Producers: Kunal Bhart & Umar Khalid
Photography: Abdirahim Mohamed
Performance: The Quickstyle